The cost of a beach tent at a festival festival could be as low as $300, with a single tent going for $100 and a full tent going up to $400.
A beach tent with awnings costing $400 to $700 could be the ticket to an even more luxurious festival experience, said Adam Hynes, a co-founder of the festival marketing firm Festivals.com, who helped found the website.
Festivals is a platform that allows festival-goers to shop for tent locations, set up a reservation for a festival and track the number of tents booked.
Tent-purchasing sites like Amazon.com and TripAdvisor are available on site for a fee, and it’s not uncommon to find multiple tent options.
“The number of different options is increasing rapidly,” Hynes said.
A number of festivals are using tentpurchase sites, including the Lollapalooza festival in Chicago, the Lollapee festival in Milwaukee, and the Lollacamp festival in Belgium.
Festives is also using the site for the Bandscape Festival in Australia.
Tent purchasing sites also offer festival attendees a chance to pay for the airfare, food, and lodging in advance.
Tentpurchase Sites have long been used to organize and monitor events, but it’s a different type of festival experience.
Festivities.com hosts an app that allows users to pay on site, and they can also book hotels, campsites, and RV rentals, among other things.
The site’s developers said the platform has already seen an influx of more than 1,000 reservations for festivals.
“It’s really, really fun to go to festivals and be able to shop,” Himes said.
He said that, when it comes to festival-going, “you’re going to pay the ticket price, you’re going the tent price, and you’re getting a tent in the first week or two.”
In the coming years, tentpurchasers will also have to contend with the logistical challenges of the event, including how to transport the tent in and out of the venue, and securing the event’s event signage and stage.
Festive events are also trying to diversify their event lineup.
Some festivals are focusing on more diverse genres, like rock, dance, and pop.
Hynes says the festival business will grow as more festivals take advantage of tentpuse sites, but the sites are still not ready to handle this type of “pop-culture” event.
“Pop-culture festivals have been around forever, but they’re only going to get more mainstream in the future,” Hines said.
For now, he said, festivals are looking for more creative solutions to help make the festival experience better for festival-goers.
“They have to think outside the box, and that’s what this is all about,” Hanes said.
“We’re just trying to bring a little bit more of the old-fashioned way of doing things back.”